You’re Not Imagining It.

Avoiding Intimacy

“I've started avoiding intimacy because of the discomfort down there, and I hate that.”

It’s hard to want something you’re bracing for. After 40, hormone shifts can reduce natural moisture and elasticity in the skin down there. When intimacy starts to feel uncomfortable, desire is often the first thing to quietly slip away.

Dryness & daily discomfort

“I've tried so many things for dryness and discomfort down there. Nothing gives me
all-day relief.”

Dryness like this has a cause, hormone shifts that started years before you noticed. Most over-the-counter options only help for the moment, and Julva is formulated to moisturize and condition skin daily.

Skin changes down there

“The changes down there, the dryness, the discomfort, I felt embarrassed and didn't know where to turn.”

Changes in how the skin down there feels are more common than most women are ever told, and none of them are something to feel embarrassed about. Understanding what's happening is a good first step.

There is a difference between lubricant and a moisturizer.
And it matters.

A lubricant is made for the moment. You use it when you need it, and then it's gone.

Julva is a daily moisturizer. You apply a pea-sized amount to the outside skin every morning or every night, whichever fits your day, and it supports the skin that gets drier and thinner as hormones shift.

The skin down there is delicate, and it's worth a little daily care.

That's the difference. Not something you reach for after you're already uncomfortable, but part of your day. And when comfort is already there, intimacy doesn’t have to start with a plan and a tube on the nightstand.

Julva is formulated to moisturize and condition skin for a smoother feel and sensation. In a survey of 150 women, 97.3% reported improved comfort and moisture.†

AS FEATURED IN

InStyle, goop, SHAPE, First for women, Woman's World, The Today Show, People, POOSH, mind body green, Forbes, ABC, NBC Featured in Vogue, Elle, Cosmopolitan, and Harper's Bazaar
InStyle, goop, SHAPE, First for women, Woman's World, The Today Show, People, POOSH, mind body green, Forbes, ABC, NBC Featured in Vogue, Elle, Cosmopolitan, and Harper's Bazaar

One cream. Three ways to start.

Free shipping on U.S. orders $75+. Every subscription ships free.

JULVA® 7-DAY SUPPLY

JULVA® 7-DAY SUPPLY

Save 100%

$0.00

Normal Price: $12.95

Total Savings: $12.95

The Trial Pack will last you 7 days.
You only pay for shipping 
& handling ($4.95).

Supported payment methods: PayPalVisa Mastercard American Express Shop Pay Google Pay Apple Pay

Ships to the USA Only

JULVA® 60-DAY SUPPLY

JULVA® 60-DAY SUPPLY

$69.95

 

 

Two months at about a dollar a day when you subscribe and save.


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Supported payment methods: PayPalVisa Mastercard American Express Shop Pay Google Pay Apple Pay

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JULVA® 30-DAY SUPPLY

JULVA® 30-DAY SUPPLY

$39.97

 

 

One month to make it part of your routine. For the full picture, I recommend 60 days.


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Supported payment methods: PayPalVisa Mastercard American Express Shop Pay Google Pay Apple Pay

Ships to the USA Only

60-day money-back guarantee on every size. Ships to the USA only.

Unscripted. Unfiltered. Undeniably Real.

Dr. Anna Cabeca with long brown hair wearing a white doctor's coat over a snakeskin-patterned top and bright red pants, standing against a light gray studio background. A stethoscope is around her neck, and her coat has embroidered text on the left chest.

From Dr. Anna

The dryness, the discomfort, the intimacy you have been avoiding. I formulated Julva® because I lived all of it.

I did not want another lubricant that helps for an hour and disappears.

So I spent three years formulating Julva myself, with Alpine Rose stem cells, emu oil, vitamin E, coconut oil, and shea butter, in a formula that supports skin comfort and moisture every day.

You smooth a pea-sized amount onto the outside skin, morning or night, whenever it fits your day. It absorbs in seconds, it is not greasy, and it has a soft, subtle scent.

Used daily, it supports soft, supple, elastic-feeling skin. The kind of comfort that shows up when you sit, when you walk, and yes, when you're intimate ;)

Your skin deserves a little care, Gorgeous. Let me help you give it some.

Julva® DHEA Vulvar Moisturizer for Vaginal Dryness

Free shipping on U.S. orders $75+. Every subscription ships free.

JULVA® 7-DAY SUPPLY

JULVA® 7-DAY SUPPLY

Save 100%

$0.00

Normal Price: $12.95

Total Savings: $12.95

The Trial Pack will last you 7 days.
You only pay for shipping 
& handling ($4.95).

Supported payment methods: PayPalVisa Mastercard American Express Shop Pay Google Pay Apple Pay

Ships to the USA Only

JULVA® 60-DAY SUPPLY

JULVA® 60-DAY SUPPLY

$69.95

 

 

Two months at about a dollar a day when you subscribe and save.


Choose an Option:
Supported payment methods: PayPalVisa Mastercard American Express Shop Pay Google Pay Apple Pay

Ships to the USA Only

JULVA® 30-DAY SUPPLY

JULVA® 30-DAY SUPPLY

$39.97

 

 

One month to make it part of your routine. For the full picture, I recommend 60 days.


Choose an Option:
Supported payment methods: PayPalVisa Mastercard American Express Shop Pay Google Pay Apple Pay

Ships to the USA Only

60-day money-back guarantee on every size. Ships to the USA only.

What real women are saying...

“I started out with the slender tube,
and halfway through I was back online
ordering the larger tube.”

— Erica C., VERIFIED CUSTOMER

“I’m 67, and let’s just say my motherboard has been wiped a long
time ago. With this product, I’m
finally starting to feel like the old
me I’ve missed.”

— Joni S., VERIFIED CUSTOMER

“This product added moisture and comfort to my extremely dry vaginal area and made having sex comfortable again.”

— Amy B., VERIFIED CUSTOMER

“I started out with the slender tube,
and halfway through I was back online
ordering the larger tube.”

— Erica C., VERIFIED CUSTOMER

“I’m 67, and let’s just say my motherboard has been wiped a long
time ago. With this product, I’m
finally starting to feel like the old
me I’ve missed.”

— Joni S., VERIFIED CUSTOMER

“This product added moisture and comfort to my extremely dry vaginal area and made having sex comfortable again.”

— Amy B., VERIFIED CUSTOMER

What I Put In Julva, and Why

No filler. No mystery blend. Just what your skin needs, and nothing it doesn't.

DHEA

Your body makes DHEA naturally, and makes less of it every year after 40. DHEA supports the skin that becomes drier and thinner as hormones shift.

Alpine Rose Stem Cells

Alpine Rose grows at high altitude, where conditions are harsh and drying. It has adapted to survive extreme water loss while maintaining skin integrity. I chose it to help condition delicate skin.

Emu Oil

A rich, lightweight oil that helps Julva absorb and leaves skin feeling soft.

Vitamin E, Coconut Oil, Shea Butter

Nourishment and barrier support. The skin down there is thin and absorbent, and these three work together to seal in moisture and keep skin feeling soft between applications.

Estrogen-free. Paraben-free. Phthalate-free. Just what your skin needs, in a formula that absorbs in seconds.

You’ve tried the other options. Here’s the difference.

← Swipe to compare →

Julva is a cosmetic moisturizer for the outside skin. It is not a medication and does not replace care from your doctor.

Collapsible content

Got Questions? I’ve Got Answers

Is Julva a lubricant?

No. A lubricant is made for the moment. Julva is a daily moisturizer that supports comfort all day long. For the moment itself, I formulated Velvé. Plenty of women use both.

Where do I apply it?

To the outside skin down there. My how-to-use guide shows you exactly where.

Is Julva for external use only?

Yes. Julva is for external use on the outside skin down there. It isn't meant to be inserted into the vagina.

How much do I use?

A pea-sized amount, sometimes less. A tiny bit is why the tube goes further than you expect.

When can I use it?

Morning or night, whatever fits your routine. Julva is made for daily use.

How long will my Julva last?

Each size is named for how long it lasts at the suggested amount, a pea-sized amount once a day.The 30-Day Supply about a month, and the 60-Day Supply about two months.

How long should I try it?

Give it a full 60 days of daily use. In a survey of 150 women, 97.3% reported improved comfort and moisture.† If it isn't for you, my 60-day guarantee has you covered.

My skin is sensitive. Anything I should know?

Before your first use, test Julva on your inner arm for 24 to 48 hours. If irritation occurs, stop for 72 hours or until it settles, then try again with half the amount. If it comes back, stop using it and talk with your healthcare provider.

Who should talk to a doctor first?

If you are pregnant or breastfeeding, taking Tamoxifen, have a vaginal infection, or have had or are being treated for breast cancer, talk with your doctor before using Julva. Keep it out of reach of children, and stop using it if you have discomfort or irritation.

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

Julva is incredible, but it is not for everyone. If you are currently being treated for or have a history of breast cancer,
are pregnant, breastfeeding, or have an active vaginal infection, consult with your doctor before use.

You have rearranged your days, and your nights, around this discomfort for long enough.

†Based on 150 customer survey responses, August 2023 to June 2024. Respondents were entered into a drawing for free product. Individual results may vary.